Summary of Qualifications
Art Director with 20+ years of experience in campaign development, graphic design and photography with a diverse portfolio
including digital, print, video and radio design projects. Seeking to join the your team to drive the creation of visually-inspiring
solutions that satisfy demands and amplify your message.
Work Experience
Susquehanna International Group
Senior Graphic Designer/Photographer/Video Editor
Created and implemented new brand guidelines to update and modernize the Susquehanna brand.
Create all in-house marketing materials for the company's domestic and international projects to include brochures, logos,
trade show booths, video shoots, motion graphics and murals.Responsible for concept development and design of interactive displays, recruitment material, swag and digital graphics
for recruiting events and campaigns.Responsible for creation of static and animated posts on all company social media channels.
Create presentation material for the International Sales team using InDesign and PowerPoint.
Led re-branding effort to update the company logo across all print and digital platforms.
Designed Susquehanna International's website, as well as all subsidiaries' websites, maintaining their
own identities while creating consistency across the Susquehanna brand.Serve as in-house photographer for all employee events and outings.
Develop motion graphics and animation for use in informational and recruitment videos.
Scooter's Bike Shop (pro-bono freelancer)
Social Media Manager/Art Director
Designed and continue to manage the company's website.
Serve as in-house photographer and manage the shops social media channels.
Design all shop materials, racing kits, water bottles, tent graphics and banners for races.
Allebach Communications
Art Director/Animator/Copywriter
Contributed to the agency doubling in revenue during my tenure.
Senior Art Director of a creative team that more than doubled in size.
Expanded the agency’s capabilities into digital, social media, motion graphics, sound editing and photography; trained the creative team on these same capabilities.
Directly contributed concepts and designs to major pitches, which landed new business including: Entenmann’s, Mrs. T’s Pierogies, Utz, Alouette, Hatfield, Steak-umm, Pretzel Crisps, Sabra, Univest Bank & Trust, and Covance Laboratories, etc.
Successfully managed and coordinated projects from concept through completion.
Effectively built, motivated and directed design and production teams as well as copywriting teams.
Responsible for training and managing designers as well as their workload.
Coordinated with account executives and vendors to meet all project requirements.
Successfully translated subject matter into concrete design for various printed and digital projects.
Created design themes and graphics for marketing and sales presentations, training videos and corporate/consumer websites.
Developed brand guidelines and oversaw their implementation.
Provided art direction for photo shoots, video shoots and radio spots, as well as voice talent for numerous online videos and radio spots.
Winner of multiple awards for concept and visual design; Philly Gold: silver and bronze; Addy Awards: multiple silver; Art Directors Club: gold.
Pa Production Associates Inc.
Graphic Designer/Production Assistant
Created graphics and animations for CD ROMs, videos, movies and TV shows. Collaborated with editors on music selection and special effects during editing. Edited videos and programmed CD ROMs. Assisted the setup of cameras and lighting for in-house and on-location shoots for instructional videos, music videos, political campaign commercials, Food Network cooking shows, etc.
Freelance Graphic Design
Copywriting, brand building, rebranding, design consulting, social media management, website design, photography, logo concept and design, print ads, trade show graphics, vehicle wraps, manage social media accounts, etc
Skills
PhotoShop
Illustrator
InDesign
Audition
After Effects
Premiere Pro
Photography
Video Editing
Motion Graphics
Brand Building
Copywriting
Concepting
Education
Art Institute of Philadelphia
Degree in Specialized Technology Graphic Design Major
Higher Ground Consulting Group, LLC.
Participated in one-on-one leadership classes from Higher Ground Consulting Group, LLC., which focused on management and leadership tactics. Learned about how to read people using their DISC profile, which enables me to interact with and manage all types of personalities as well as navigate individual differences and tailor communications in the most effective way.
Luzerne County Community College
Photography Major
Awards
Winner of multiple awards for concept and visual design.
Philly Gold: silver and bronze
Addy Awards: multiple silver
Art Directors Club: gold
